Thursday, October 25, 2018

Nam's update no. 4

Following up on the previous post, below are some of the examples I have been working on for the "lost benefits" concept.

First one is rather fleshed out. However, I'm considering either changing the visual to make it look actually tacky, or altering the tone of the copy to make it more positive. The caption (i.e. Out of Style, Out of Mind) can also be rather confusing, so that's likely to change as well.

I also had the idea of a person annoyed by a jungle of hands surrounding them, kind of playing on the idea that touching can sometimes be inappropriate even for blind people who need to feel things out.
Which, after I talked with some others about, appeared to be a risky demonstration - one that would likely offend people.



So I came up with a different visual: a blind person getting thrown out of a bar. Inappropriate touching seems more likely as well as more accidental in this context, so offensiveness is less of a concern. However, I'm not sure if the visual is straightforward enough for snap comprehension. The below image is WIP - I need to add some other elements to show it's a blind person. That said, there's also a chance I'll throw it out.



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